Van holds a Master’s in Marketing, Sales and Services (Sorbonne University in partnership with IAE Paris & ESCP-EAP). She is a key leader at Intage - Japan’s No.1 market research firm and a top 10 global player.
With 10 years of qualitative and quantitative experience, Van is a familiar face to multinational and Vietnamese companies in market measurement, consumer trend analysis, and strategy planning.
Beyond research, she frequently speaks on consumer trends and tech-enabled research solutions, and contributes to training and teaching in the research field.